How and Why to Create User Personas

userpersona

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Originally published at https://producttribe.com/project-management/user-personas-guide

There are many ways to fail your product. Hopefully, there are some options for preventing from failure. It’s easy as pie – collect data about your audience, talk to them, be the one who understands them, be the product they need. How to do that – you can figure out in our guide to creating user personas.